Why You’re Not Wearing 40% of Your Wardrobe — And How to Fix It
Let’s be honest. You’ve got clothes you haven’t worn since you downloaded TikTok “just to have a peek.” They’re hanging there, taking up space, reminding you of the person you thought you’d be when you bought them. That satin blouse from 2018. Those “grown-up trousers.” That one dress you wore to a wedding and now can’t unsee in the photos.
You’re not alone. The average woman wears just 60% of what she owns, and the rest? Forgotten, guilt-tripped, or just plain uninspired.
But here’s the thing:
You don’t need more clothes.
You need more ways to wear them.
So why aren’t you wearing what you already have?
1. You’re bored of it.
You’ve worn it. You’ve 'grammed it. You’re over it.
But what if that blouse you’re sick of just needed a little detail that made it feel new again?
2. It doesn’t feel “you” anymore.
Styles shift. So do we. But you don’t have to start from scratch—just nudge your outfit back into alignment with who you are now.
3. You don’t know what to do with it.
You love the colour, the fabric, the vibe... but every time you put it on, it falls flat. That’s a styling problem, not a shopping problem.
Here’s how to fix it — the Goodnight Irene way:
🧷 Clip On, Not Throw Out
Accessories are the shortcut to outfit satisfaction.
Our button covers and scarves don’t just decorate—they transform.
A little tweak. A clever detail. That same-old shirt? Brand new energy.
🎀 Frame the Face, Elevate the Mood
Pop on a pre-tied scarf in a colour that lights you up. You’ll be shocked how many compliments you get. (Not that you needed them.)
🌼 Focus on the small stuff
Style isn’t about big gestures—it’s in the details.
The right accessory is like a good lipstick: low effort, high impact, and everyone asks where you got it.
Let’s revive what you already own.
The truth is, your wardrobe probably doesn’t need replacing.
It just needs refreshing.
That’s where we come in.
Explore our handmade accessories designed to revive your clothes, not replace them.
✨ No sewing.
✨ No fast fashion.
✨ Just clever little pieces that make you fall in love with your outfits again.